More About Acumen Management

Acumen Management Group Ltd. “operationalizes” sales management systems and processes that pull revenue out of the doldrums into the fresh zone. During the past 17 years, our consulting, advisory, and platform services have illuminated, motivated, and rejuvenated the sales efforts for organizations throughout world.

Ken provides keynotes, consulting services, training and products designed to improve business and revenue performance.

Acumen’s expertise in the strategic and tactical aspects of building and leading a sales organization was perfect for our organization. We changed compensation, increased accountability, built onboarding systems for new-hire training, and brought discipline to our interviewing, hiring and ongoing training systems.”

Stacy Schuettler, LBMC Technologies, LLC

If I were to condense my opinion of the value received from you over the years into one thought it would be that you provide detail upon detail in our conversations – not abstract theory but practical, useable information.”

Wilma Roach, Open Door Technology

This guy is amazing. I hired him as a personal sales consultant (virtual sales manager) working 1:1 with me for the last 30 days. This is by far one of the best things I have ever done. I don’t plan on letting him go anytime soon.”

Ken Michael, VP Sales, Dox Electronics


Ken Thoreson, Acumen Management Group, Ltd. president, is a sales leadership professional who “operationalizes” sales management systems and processes to pull sales results out of the doldrums into the fresh zone of predictable revenue. As a sales management thought leader Ken is recognized as an expert in sales execution, channel management, revenue generation, sales analysis, compensation, forecasting, recruitment, and training within the sales function. Over the past 18 years, his consulting, advisory, and platform services have illuminated, motivated, and rejuvenated the sales efforts for companies throughout North America—from emerging, transitional to high-growth. Prior to founding Acumen, he led development-stage, entrepreneurial, and a $250-million national vertical software sales organization as vice president of sales.

As a speaker, Ken energizes audiences and recharges their personal commitment to professional excellence to help drive personal and organizational change and growth. In addition to the four released books based on his Sales Management Guru series, and Success Simplified, co-authored with Stephen Covey, Ken’s many articles and nationally recognized blog are excellent resources for executives who want to revitalize their organizations. He has been published in Selling Power, VARBusiness, Reseller Management, Business Products Professional SmartReseller and Redmond Channel Partner Magazine, a publication for Microsoft channel partners. Ken’s blog has been rated in the top 10 sales blogs in the United States and ranked a top sales industry social media user by Top View.

  • Ranked: “Top 50 Sales & Marketing Influencers 2015 ” 4 years in a row
  • Selected: Hall of Fame,
  • Selected: Top 20 Channel Visionaries, ChannelPro magazine
  • Ken is a member of the National Speakers Association.

Services Provided by The Acumen Management Group, Ltd.

  • Keynote Programs
  • Business Management and Sales Leadership Consulting
  • Channel Programs for Channel, Distribution /Partner based Organizations
  • Peer Group Programs/Sales Management Board of Advisors
  • Acumen Sales Management Workshops, Seminars and Presentations
  • Corporate Sales Certification Programs
  • Interactive Sales Manager Took Kit Software-library of sales management tools
  • DVD Sales Management Training Series-5 hours of sales leadership training

Business Experience

  • 20+ years in Software/Technology Solution Systems Sales Management
  • 17 years in Niche Vertical Software Market Distribution
  • Emerging Technology and High Growth Experience
  • North American Sales and Sales Management Experience
  • North American Channel and Alliance Contractual Management Experience
  • Merger and Acquisition Experience
  • North American Sales Training and Sales Management Development and Presentation Management of Software Development and Client Services and Support

Work Experience

  • Developed Sales and Marketing Plans for Investment Business Plans
  • Lead and Managed and Re-Designed Sales Organizations
  • Created Account Management programs to Increase On-Going Customer Revenues
  • Created Product Utilization Programs to Enhance Customer Satisfaction with product/service
  • Developed Cash Flow Management Program to Assist in Turnaround Environment and Sales Forecasting
  • Developed Internal Business Process Flow to Efficiently and Professionally Perform Sales and Sales Management Functions
  • Created Product Marketing and Company Launch Programs to Enter Market Sectors
  • Created Compensation Programs for Sales, Sales Support to Build Team Environment
  • Developed Corporate and Sales Forecast Planning Models and Process to Ensure Predictive Revenue
  • Built Salesperson Business Plans, Monthly Analysis, and Weekly Planning Tool for Increased Focus on Performance
  • Created and Implemented Sales Organizational Recruitment Program
  • Created and Implemented Strategic Alliance Programs
  • Analyzed Distribution and Channel Management opportunities

Published Books

Your Sales Management Guru series:

  • Recruiting High Performance Sales Teams
  • Creating Compensation Plans for High Performance
  • Leading High Performance Sales Teams
  • SLAMMED! for the first time sales manager
  • Success Simplified Book: Co-author with Dr. Stephen Covey

Major Speaking Engagements

  • Microsoft World Wide Partner Conference(s)
  • Sales and Marketing Executives International Conference (SMEI)
  • Microsoft Dynamics Conference(s)
  • Ingram Micro Partner Events(s)
  • Kaseya WW Sales Conference(s)
  • Arrow Support-Net May Days
  • TechData/TechSelect Member Conference(s)
  • CAWorld
  • Sage Partner Summit
  • Mitsubishi Automation
  • Cisco Systems World Wide Conference(s)
  • UBM/VARBusiness XChange Conference(s)
  • Gartner IT Vision Share Conference(s)
  • SolidWorks World Partner Conference(s)
  • SAP Partner Conference(s)

16 Replies to “More About Acumen Management”

  1. I’ve been exploring for a little for any high quality articles or blog posts in this kind of house . Exploring in Yahoo I ultimately stumbled upon this web site. Reading this info So i’m happy to show that I have a very just right uncanny feeling I came upon just what I needed. I so much definitely will make certain to do not overlook this website and give it a look on a constant basis.

  2. Wow this is an awesome blog! I love how much information you share and how well you incorporate all the various aspects of sales! I wish there was more discussion on here though. I am always finding new sales tricks and I’m sure others are too. It would be great to exchange info! A recent find of mine is a site called – it is similar to LinkedIn but it is designed just for sales professionals. It didn’t take that long to setup my profile and it acts like a career insurance plan since you just make on profile and employers find you! I would highly recommend you check it out, it doesn’t hurt anything to signup.

  3. Excellent website you have here but I was curious about if you knew of any community forums that cover the
    same topics talked about here? I’d really love to be a part of
    community where I can get opinions from other
    knowledgeable people that share the same interest. If
    you have any suggestions, please let me know.
    Appreciate it!

  4. Wow! i love your blog! Great source for sales people like me to stay updated with latest tactics and tips for sales and management. i am community manager at Invisume its great place for sales experts to get daily tips and share their ideas. I would love invite you for share some thoughts with us at our blog.Thanks!

  5. Ken, I was talking with a Whitehall native, today, and asked him if he knew you or Mart Swenson. While he didn’t know you, it caused me to Google your name. Nice Website. Impressive career. Send me an email if you’d like to catch up on things. Jack Kaiser

  6. Ken,

    I loved your article about the Acumen Power Networking and would love to see your chart to see how you can integrate Outlook information, Linked In, Facebook, chamber directories, etc.

    Does this work on pulling contacts that your contacts have so you can cross reference them with corporations, associations, church groups, etc.?

  7. A motivating discussion is definitely worth comment.
    I do think that you should write more about this topic, it might not be a taboo matter but generally people do not discuss such
    issues. To the next! Many thanks!!

  8. In todays current scenario of immense competetion and raising demands from corporates for ROI on Training Investement, i am sure this blog will address all those burning issues of Sales Training Managers .

  9. Dear Ken,

    Congrats for having such an amazing blog. I am very impressed with your blog which has some amazing posts covering on Sales and Sales Management.

    I am the community manager for TooStep and and thought it would be great to have you in my TooStep community. Our community members also communicate, share and network on different issues pertaining to Sales Management.

    We are having a relevant topic on our website which is having many knowledge item under it. So it would be great if you can provide your opinion on this topic and please add the topic link to your blog.

    Topic: Strategies to improve Sales management

    I am sure this will benefit your blog audience.I could also offer help from my community to promote or discuss around your content.

    I look forward to this great partnership. Please feel free to contact me for any clarifications.

    Neha Sharma
    Community Manager, TooStep

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